Peter Nguyen is the world’s foremost authority in direct-to-consumer digital advertising. Peter is a serial entrepreneur who currently founded and owns multiple 8-figure and one 9-figure revenue companies. He is also the Founder and CEO of Ad Exchange Group, which is the leading direct-to-consumer digital marketing company in the nation. He also is the founder of Push Innovation, Push Innovation Live, Chargeback360 and ConversionPoint Technologies. Peter was also a Finalist for Ernst & Young Entrepreneur of the Year for Orange County and won Entrepreneur in Excellence by the Orange County Business Journal.

In less than 5 years, Ad Exchange has delivered over $1.4 billion dollars in revenue for its clients and became the fastest growing marketing or tech company to reach $100M in just 19 months.  Ad Exchange Group services leading brands like The Beard Club, Playboy, Jeunesse, Bulletproof, and many more.

Ad Exchange has won countless awards including Gold Stevie for the American Business Awards for Company of the Year and Employee of the Year, Inc 5000 Fastest Growing Companies, Gold Pillar Award, Best in Biz Award, and Top 100 Most Entrepreneurial Company by Entrepreneur Magazine.

Peter is a progressive speaker who speaks around the country on business, digital advertising, mindset, and growth hacking.

Background

Peter was born in San Jose, California, starting at an early age he was ready to take on the world and anything that came in his way. At age 6, his parents, Phu and Le Nguyen, picked up their bags and kids and took a permanent road trip to sunny Florida.

At age 12, Peter’s father passed away right before his eyes and from that day forward, he was never the same. His father’s death ignited a deeper passion in Peter that changed his life forever.

At age 16, he was the youngest to receive top sales performance out of 600 (3 months in a row). He received countless awards in mathematics competition statewide and nationally. His senior year in high school, he was able to place top 10 in the world in Mathematics at the International Science & Engineering Fair in San Jose, CA.

Peter wanted more than just head knowledge from a Business degree at the University of Florida. At age 19, he started his first company, WhizNotes, to get practical business experience. WhizNotes was a tutoring service that lead mass exam reviews for mathematics and science courses at the University of Florida. One year later, he started his second venture, Shox Printing, a graphic design and full-service printing firm. With a team of 17 employees and interns, Shox Printing soon expanded its enterprise to a web development firm (Shox Web) and an award-winning marketing and promotions firm (Shox, Inc.), working with hundreds of local to Fortune 500 clients. Shox was able to see it’s first million in sales in just a couple of years and was named by Advertising Specialties Institute Top Minority Business and Top 30 under 30 Business Owners.

After college, he became one of the first digital direct-to-consumer online retailer and has launched more than 50+ brands in the past decade generating over $500 million in revenue in sales.

Fun Facts

  • Placed Top 10 in Mathematics at International Science and Engineering Fair
  • Aspired to be a professional basketball player growing up
  • Got a Perfect in Mathematics in SAT, ACT, SAT II
  • Was a personal tutor for the youngest girl to qualify for the U.S. Women’s Amateur Championship
  • Jumped off a 3,500 foot tall mountain and went hang gliding with my wife
  • Played 15 seasons of flag football and won 2 championships
  • Finished a triathlon (1/3 mile swim, 13 mile bike, 5k run)